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Get The Scoop!

KAABOO is better with Butter!

Join us September 16-18 in beautiful San Diego for KAABOO Del Mar! We’re looking forward to some serious fun in the sun sipping easy-to-love Butter Chardonnay, JaM Cabernet and Toast Sparkling with headliners Jack Johnson, Aerosmith and Jimmy Buffett!

JaM Cellars is the official wine of this year’s KAABOO “Mix-perience,” which brings together awesome music, hilarious comedy, incredible cuisine, health and beauty indulgences, hip contemporary art, beach time, and much more. You’ll find us all around the festival! Butter and JaM will be poured at EVERY bar, and we’ll also be hosting our very own ButterBars at prime locations to make sure you and your friends are having a great time. 

On Friday, stop by our chill-out ButterLounge in Hang 5! KyXy 96.5 and Susan DeVincent will be broadcasting live from 3-7pm—and sharing a bottle (or two) with some special guests popping by all day! Want Hang 5 passes? Listen in on KyXy the week of Sept. 5th. They’ll be giving away 1-day Friday Hang 5 KAABOO passes that will get you into all Hang 5 VIP lounges and viewing decks, including the chillaxing ButterLounge.

But that’s not all! Energy 103.7 and Sonic will be hanging out with us on Saturday and Sunday—so stop by for Butter-licious Chardonnay, other easy-to-love wines, and more special guests dropping by all weekend!

Want to come? Follow us on Facebook, Instagram and Twitter @JaMCellars #JaMCellars to find out how to win a pair of Hang Loose passes and to keep up on all the fun we’re planning at KAABOO! Trust us, you don’t want to miss this one.

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