The Scoop! 
Sip, smile and unwine-d...

Spread The Love with Butter Chardonnay

Springtime is bringing us flowers, patio weather, and the perfect excuse to open a bottle of Butter Chardonnay (like we need a reason!). It’s this time of year that reminds us to #SpreadtheLove as we leave behind wintry doldrums and welcome the anticipated fun of the seasons with our nearest and dearest.

It’s time to get together and get real—over wine, of course.  The moments we share between sips bring us together—both silly and serious. So let’s forget about freezing rain and April showers, the only thing we want to be pouring now is another glass of Butter!

Cuddle-Up Convos | Break out of the winter routine with your sweetie and catch up for real. Whether it’s on the couch, while you’re making dinner (a.k.a. dialing up UberEats….no judgment!), or soaking in the last rays of sunshine after work, grab a couple of govinos and make time to remember why you like each other in the first place.

WineTalk tips

• Can’t go without: Rolling Stones or The Beatles?
• Spend a Friday night at: Dueling piano bar or karaoke?
• Would you rather: Direct the blockbuster movie of the summer or write a NYT best seller?

Butter Up Your Bestie | We all have that one friend you can always count on for: Happy Hour; showing up with Butter and ice cream; a good break-down, or build-up (depending on the day). You know the one. Your bestie is your ride-or-die…and all the jokes are inside. Butter time is a great way to show her what she means to you. You’re already texting her, right?

WineTime tips

• Hit up your favorite online stores for the perfect spring outfits—feet up on the sofa and Butter in your glass
• Primp and pamper those pinkies with the perfect shade
• ButterCans go everywhere…even the nail salon
• Shake off the indoors and dust off the porch swing—sip as you watch the world go by and the daffodils bloom.

Love and Butter are best when shared. Come out of hibernation and tag #JaMCellars as you #SpreadtheLove with those you can always count on to share a bottle of Butter with you, no matter what! 

Mar 15, 2019 at 4:51 PM

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Is it Wine O’Clock yet?

When the clock strikes Wine, you know that it’s Butter time. It’s official: studies show that drinking a glass (or two) of wine tops the list of “Life’s Little Pleasures,” with 65% of America voting it in the Top 20 best little treats. We couldn’t agree more!

You know what they say… We hear it’s always “5 O’Clock somewhere,” but it turns out that 6:59 pm is officially America’s preferred time to enjoy a glass of wine. You’ve got that right! And we’re not saving it just for the weekend either. You can find almost half of wine-drinkers in the US enjoying a glass during the week as well.

The jury is still out on what is more enjoyable…51% of our fellow American wine-drinkers choose to open a bottle for some “me-time” when Wine O’Clock strikes. But Wine Time can also be more fun with your other half- whether that’s your sweetheart, your bestie, or your sister!

If you had to pick the best spot to enjoy a glass wine, where would you go? When it’s officially #WineOClock (hello 6:59pm!) here are our favorite ways to enjoy a glass and quality time with those near and dear to our wine-loving hearts. 

Butter + Solo +  On The Couch

When you finally have the house to yourself…you know what to do. Bring on the Netflix and Chill and leave the pants behind. Butter is your bestie for the night, and that wine-d down time is essential!

Wine Talk: If I could only drink one wine forever, would I drink Butter or Candy? (*hint, you might need to taste both side by side…you know, to make sure you’re SURE about your answer*)

JaM + Your Sister + At The Kitchen Table

JaM Cab is better when it’s shared with the one girl that always had your back. How many secrets have been shared over a glass (ok, a few glasses) of wine? Your sister knows your best dirt, but she’ll never tell. Unless you drink the last glass of JaM without her…     

Wine Talk: If you could only listen to one band for the rest of your life, who would it be?

California Candy + With Your Bestie + By The Pool

We want Candy Dry Rosé, and we want it in a bikini. Who says you can’t have it all? Nothing goes better than your bestie, some rosé, and time spent lounging by the pool.

Wine Talk: What is more essential for a festival-ready wardrobe…the perfect sunnies, or a fabulous pair of shoes?

Toast + Your Sweetheart + While Cooking Dinner

Who says sparkling wine needs an occasion? Make a Tuesday night special with your sweetheart by cooking up a meal, raising a Toast, and celebrating the fact that you don’t have to go a day without wine! We’ll cheers to that!

Wine Talk: If you could plan the perfect Friday night, what would be it…dressing it down with a little Netflix and Chill, or pulling out the stops for a night on the town?

So now that it’s official, don’t forget to mark your daily calendar with Wine O’Clock, grab your fave bottle and catch up on the quality time with yourself or your best ButterLovers to wind down your day. Curious about how everyone else is enjoying their Wine O’Clock? Check out the survey results here!

We know you won’t forget when the time comes…but just in case, make sure you tag #WineOClock and #ButterChardonnay while you’re sipping to enter to win our darling Butter Clock and never miss a glass again!

Cheers! 

Mar 5, 2019 at 6:59 PM

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