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JaM Cellars
April 25, 2019 | JaM Cellars

BottleRock Is Back & Butter Than Ever for 2019!


People holding up peace signs at BottleRock

BottleRock is back and we can’t wait to JaM with you at our favorite festival of the year! As Presenting Sponsor of BottleRock, we get to bring all of our thirst-quenching, easy-to-love wines to keep you rockin’ out all weekend long. But it’s not a party unless we go all-out. Here’s what we have to look forward to for the summer’s most rockin’ 3 days…

Join us at the JaMPad

It’s the place to be to get up close and personal with your favorite artists. DJ Jayn is taking a break from spinning the discs at Alice@97.3 to host our artists front and center at the JaMPad. When the music at the JaM Cellars Stage goes quiet, that’s your cue to come hang out with us, last year we had The Struts, Bleachers, Micahel Franti, Lukas Nelson, and so many more amazing artists! Can. Not. Wait. To see who’ll join us this year…tell us who you want to see here on our Facebook page! JaMPad line up coming soon - Stay tuned!

Glitter is for Rockstars

Keep Calm & Sip’n’Sparkle On, because we’ll be rising and shining in the Candy Cabana with double the glitter gals from last year. Who wants to stand in line? Not us! Come get bedazzled and snap a selfie of you and your crew shining bright like a diamond and riding Cali the unicorn…yep you read that right. 

Frosé All Day

We couldn’t get enough Candy Frosé last year…so of course we had to bring it back again! Grab a GoVino full of our delicious, crush-worthy California Candy Dry Frosé to quench your thirst after JaM’ming all day long to your favorite tunes!

In the meantime, follow us on Facebook and Instagram as we get festival-ready and stay tuned for any last-minute ticket-giveaways! Ready for a little pre-game? Head for your local grocery store and pick up a four-pack of Butter or CandyCans, crank up the tunes in your backyard, and let your imagination take you to the beautiful Napa Valley on a warm Memorial Day Weekend! We. Can't. Wait!

Time Posted: Apr 25, 2019 at 10:03 AM Permalink to BottleRock Is Back & Butter Than Ever for 2019! Permalink
JaM Cellars
April 25, 2019 | JaM Cellars

Love Moms Who Wine

Two moms back-to-back enjoying JaM Cellars Butter wine

We’re always looking for ways to #SpreadTheLove with Butter Chardonnay and Mother’s Day is the perfect moment to raise a glass to Mom. You know she just wants to spend a little time with you, so go get yourself a chilled bottle of Butter and make time for Mom. We had such fun with some of our favorite Butter girls Leah, Cheyenne, and their Moms—their wine-talk and had us belly-laughing hard. And yes, we got it on camera …ha!

Chill Butter…invite Mom…add a cheese plate…GO!

  • Who was your first love?
  • Tell me about a time I/you was/were really naughty…
  • What was your worst fashion mistake?
  • Who was your best friend in high school?
  • What was the best gift you’ve ever received?
  • Where shall we go on a girls getaway?

5 more ways to #SpreadtheLove with Mom:

  • Receiving Gifts: “I bought you this bottle of Butter.”
  • Words of Affirmation: “You look so smart with that glass of Butter in your hand.”
  • Acts of Service: “I have a bottle of Butter waiting for you in the fridge…here, let me pour you a glass!”
  • Physical Touch: “Let’s hang out on the couch and cuddle with a glass of Butter”
  • Quality time: “Let’s drink this bottle of Butter together.”
Time Posted: Apr 25, 2019 at 10:02 AM Permalink to Love Moms Who Wine Permalink
JaM Cellars
April 25, 2019 | JaM Cellars

Is it Wine O’Clock yet?

Woman holding yellow alarm clock and glass of JaM Cellars Butter wine

When the clock strikes Wine, you know that it’s Butter time. It’s official: studies show that drinking a glass (or two) of wine tops the list of “Life’s Little Pleasures,” with 65% of America voting it in the Top 20 best little treats. We couldn’t agree more!

You know what they say… We hear it’s always “5 O’Clock somewhere,” but it turns out that 6:59 pm is officially America’s preferred time to enjoy a glass of wine. You’ve got that right! And we’re not saving it just for the weekend either. You can find almost half of wine-drinkers in the US enjoying a glass during the week as well.

The jury is still out on what is more enjoyable…51% of our fellow American wine-drinkers choose to open a bottle for some “me-time” when Wine O’Clock strikes. But Wine Time can also be more fun with your other half- whether that’s your sweetheart, your bestie, or your sister!

If you had to pick the best spot to enjoy a glass wine, where would you go? When it’s officially #WineOClock (hello 6:59pm!) here are our favorite ways to enjoy a glass and quality time with those near and dear to our wine-loving hearts. 

Butter + Solo +  On The Couch

When you finally have the house to yourself…you know what to do. Bring on the Netflix and Chill and leave the pants behind. Butter is your bestie for the night, and that wine-d down time is essential!

Wine Talk: If I could only drink one wine forever, would I drink Butter or Candy? (*hint, you might need to taste both side by side…you know, to make sure you’re SURE about your answer*)

JaM + Your Sister + At The Kitchen Table

JaM Cab is better when it’s shared with the one girl that always had your back. How many secrets have been shared over a glass (ok, a few glasses) of wine? Your sister knows your best dirt, but she’ll never tell. Unless you drink the last glass of JaM without her…     

Wine Talk: If you could only listen to one band for the rest of your life, who would it be?

California Candy + With Your Bestie + By The Pool

We want Candy Dry Rosé, and we want it in a bikini. Who says you can’t have it all? Nothing goes better than your bestie, some rosé, and time spent lounging by the pool.

Wine Talk: What is more essential for a festival-ready wardrobe…the perfect sunnies, or a fabulous pair of shoes?

Toast + Your Sweetheart + While Cooking Dinner

Who says sparkling wine needs an occasion? Make a Tuesday night special with your sweetheart by cooking up a meal, raising a Toast, and celebrating the fact that you don’t have to go a day without wine! We’ll cheers to that!

Wine Talk: If you could plan the perfect Friday night, what would be it…dressing it down with a little Netflix and Chill, or pulling out the stops for a night on the town?

So now that it’s official, don’t forget to mark your daily calendar with Wine O’Clock, grab your fave bottle and catch up on the quality time with yourself or your best ButterLovers to wind down your day. Curious about how everyone else is enjoying their Wine O’Clock? Check out the survey results here!

We know you won’t forget when the time comes…but just in case, make sure you tag #WineOClock and #ButterChardonnay while you’re sipping to enter to win our darling Butter Clock and never miss a glass again!


Time Posted: Apr 25, 2019 at 10:01 AM Permalink to Is it Wine O’Clock yet? Permalink
JaM Cellars
April 25, 2019 | JaM Cellars

Spring Was Made To JaM!

JaM Cellars wine and music studio

🎶 Summer time and the wine-drinking’s easy! 🎶

We’re throwing open the doors to the JaM wine and music studio in downtown Napa for weekend JaMSessions with up-and-coming touring and local artists. This isn’t your average live music…the JaM studio gets you up close and personal with the artists, all while enjoying easy-to-love wines Butter Chardonnay, California Candy Dry Rosé, JaM Cabernet and Toast Sparkling. Plus try Napa releases of your fave JaM wines, only available here in Napa and online.

Music and dancing starts at 8pm every Thursday, and Fridays at 9pm. No cover charge and we'll even throw in some extra fun. Choose your next Napa night out here, and check out our spring line-up below, with more information coming soon on our Facebook page

Poster of JaM Cellars Spring JaMs 2019 showing line-up


Time Posted: Apr 25, 2019 at 10:00 AM Permalink to Spring Was Made To JaM! Permalink Comments for Spring Was Made To JaM! Comments (954)
JaM Cellars
April 1, 2019 | JaM Cellars

Introducing: ButterPods!



We're incredibly excited to finally introduce to you our newest product: ButterPods! A single-serving pod of Butter Chardonnay that is freshly prepared and chilled in your single-serve coffee maker. With the introduction of this newest product, we're able to offer another simple solution to having fresh Butter anytime, whether at home or at the office, without having to open an entire bottle!

“After the great success we had launching ButterCans last year, we thought: why not take it one step further and release Butter Chardonnay in a single serving pod?” said Michele Truchard, the M in JaM. “Available in an eight-pack, ButterPods are perfect for enjoying every day, with an extra glass for the weekend. Just pop a ButterPod into your single-serve coffee maker and press ‘brew’ to have the perfect pour of chilled Butter, anytime.”

ButterPods will never be available to order online because this is an April Fool's joke! #gotcha

Time Posted: Apr 1, 2019 at 10:01 AM Permalink to Introducing: ButterPods! Permalink

Why hello there! Welcome to JaM Cellars’ website.

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