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JaM Cellars
April 22, 2022 | JaM Cellars

The Butter Guide to BottleRock 2022

Get your first sip of summer with JaM Cellars at BottleRock Napa Valley 2022, named one of USA Today's "10 Best" music festivals

With headliners like Metallica, P!nk, and Twenty One Pilots taking the JaM Cellars main stage—you know we're in for an insanely great weekend of music, awesome wines (Butter and JaM, DUH!), gourmet food, and plenty of gorgeous wine-country sunshine. 

This year marks our 6th year as BottleRock’s presenting sponsor, so it’s safe to say we’re all on cloud wine over here eagerly counting down the days until we can sip with YOU. If you don't have tickets yet, grab any remaining tickets here, OR!! Follow us on IG, FB & Twitter for ticket giveaways—keeping our fingers crossed you win!

Here are some things you should NOT miss at this year’s BottleRock music festival:

Rock Out at the JaMPad


JaM with us at the festival’s official 5th stage, the JaMPad—our very own acoustic stage and lounge at BottleRock Napa Valley

For a more intimate, stripped-down musical experience, the JaMPad JaMSessions are THE place to experience BottleRock like the star you are. Don’t miss awesome pop-up performances by artists including Atlas Genius, Chelsea Effect, Michael Franti and TONS more! Plus grab all your fav sips: Butter Chardonnay, JaM Cabernet, Toast Sparkling, and Sugar Sweet White.

Enjoy a refreshing glass of Butter as Jana, iHeartRadio host and music director, chats with musicians from the BottleRock lineup. They’ll cover all things music, wine and what’s going on in the artist’s BottleRock’n’Roll life—followed by up-close and personal acoustic sets. Make sure to check us out for the wine and music time of your lives!

Can’t make it to BottleRock IRL this year? Don’t worry. Because we love you, we’ll be LIVE-streaming select JaMSessions on @JaMCellars Facebook & YouTube! Be sure to follow us on FB, Insta, and Twitter for updates. 

Past #JaMPad guests have included Dave Grohl, Elle King, Warren G, Big Freedia, Lawrence, The Struts, and so many more. Our JaMPad is located in the GA area, so yes: you can sip with us ;)

Sip & Repeat in the Butter Cab-ana

More Butter is better! After you’ve danced til you drop, regroup with your besties at the NEW Butter Cab-ana (see what we did there?).

Try NEW Butter Cab and Butter Bubbles while taking a rock-star selfie at the JaM Cellars’ Butter Cab-ana photo booth overlooking the Verizon stage. The best bit?! Daily at 5pm head to the Butter Cab-ana for an in-person meet and greet with an upcoming artist.

Follow @JaMCellars on FB and IG to find out who you can hang with at the Butter Cab-ana and for all JaM’s festival updates! We’ll bring you closer to your fav artists with this state-of-the-art photo experience and awesome wines.

Sip, smile and share to be seen on the big screen! #JaMCellars #ButterCabana #JaMPad #ButterisBetter #BottleRock

Find Your Favorite JaM Cellars Wines Throughout BottleRock

BottleRock is better with Butter! Here’s your wine key to locating (and refilling!) your fav sips all weekend long:

Concessions stands throughout the GA festival grounds: Butter Chardonnay and JaM Cabernet

JaMPad and JaMPad VIP clubroom: Butter Chardonnay, JaM Cabernet, Toast Sparkling and Sugar Sweet White

Butter Cab-ana: NEW Butter Cab and Butter Bubbles, alongside Butter Chardonnay and our JaM Cellars Napa Valley Sauvignon Blanc!

Pro Tip: Download the BottleRock Napa Valley app before you arrive so you don’t miss any sips, or one second of your favorite JaMs!

Enter to Win SOLD OUT BottleRock 2022 Tickets

Looking for sold-out 3 Day GA passes? Fret not, ButterLovers and BottleRock-ettes! We have your back.

We’re giving away BottleRock tickets through May, and you have the chance to win!! Make sure you’re following us @JaMCellars on Facebook, Instagram, Twitter, and sign up for The Scoop so you don’t miss your chance to enter.

As a safety net, you can also visit the official ticket exchange to place a reservation here.

Get Your Butter On, Everywhere! 

Can't wait to Butter your BottleRock? Get on it! Check out our JaMCellars 2021 BottleRock festival highlights to get a sip of what’s to come and stock up on the festival official sips, JaM Cellars headliners, for all your pregames and afterparties!

Butter never runs dry at the JaM Cellars Ballroom! If you need a place to keep the fun going after the last set, grab your tickets to the official BottleRock after-party shows! And don’t forget, you can always party with us from your own backyard by streaming the LIVE JaMPad JaMSessions on @JaMCellars Facebook and Instagram.

Get BottleRockin’ ahead of time with our "iHeart Summer Festival JaMs" poured by JaM Cellars while you wait.

Sip with you soon.

#JaMCellars #ButterCabana #JaMPad #ButterisBetter #BottleRock #JaMPad     

Time Posted: Apr 22, 2022 at 8:10 AM Permalink to The Butter Guide to BottleRock 2022 Permalink
JaM Cellars
April 19, 2022 | JaM Cellars

Springtime Sippin’ And Singing at the Studio

There is always something yummy happening in our JaM Cellars wine & music studio, in downtown Napa! But we REALLY dial it up to celebrate one of fav Holidays – Mom’s Day! Treat yourself, your Mom, your bestie-Moms, and your Mom’s besties to some Butter sipping at our home in Napa. At JaM Cellars, we have a little something for everyone and everyone is welcome!

For the Selfie Queens:

Stop by our dazzling wine & music studio in downtown Napa (yes, we have a disco ball) to snap a few springtime selfies against our cool Rolling Stone covers wall or cozying up in a booth. Glass in hand and #doitforthegram. Coco and her JaMbassadors have wine and camera skills and they are ready for your close-up! Savor the memories for years to come and snap a pic with Mom! Tag us in all your gorgeous Mom selfies @JaMCellars on Instagram.

For the Music-Lovers:

You know we love music, and we live that passion all year round. From being Presenting Sponsor of BottleRock Napa Valley music festival to hosting live JaMSessions in our JaM Cellars wine & music studio—look no further for awesome live music. Join us at the studio for LIVE JaMSessions with Nat Keefe (FriYAY, May 13th) & Eric Wiley Project (Saturday, May 14th) from 9-11pm. Reserve your spot now!

For the IN Crowd:

Love a hot spot? The JaM Cellars wine & music studio is one of New York Times' favorites?? Check us out at #31. And those with the inside track know that there’s a splash of bubbles for all our guests at 5:15pm every day. Now you’re IN! You’re welcome!

For the Foodies:

Being right in downtown Napa and open late (til 10pm weekdays and midnight weekends) JaM Cellars is the perfect spot for a pre-dinner sip or an after-dinner hang-out. So many fabulous restaurants to try from gourmet Burgers, and BBQ to Mediterranean and Thai. Check out the full list of tantalizing restaurants here! Feeling all settled in at JaM? Order off our JaMBites menu and enjoy more Butter with dinner.

For The Ones Celebrating Mother’s Day:

An evening with Mom in downtown Napa is the perfect gift, because she likes to party too! Kick the celebrations off early Friday and Saturday at the JaM Cellars wine & music studio.

Stop in for a complimentary toast with Toast Sparkling at 5:15pm. Enjoy JaMBites before heading to dinner, or maybe instead of dinner?
Dine at one of the highly-acclaimed dinner spots walking distance from the JaM Cellars wine & music studio.
Then, join us back at the studio for LIVE JaMSessions with Nat Keefe (FriYAY, May 13th) & Eric Wiley Project (Saturday, May 14th) from 9-11pm.

ICYMI, We’re Celebrating JaM Cellars Birthday!

JaM Cellars wine & music studio’s birthday is Saturday, May 14th. It will be 6 years old…and we’re going all out! Everyone who comes to celebrate with us in-person will be offered a JaM Jello-Shot (must be 21+)! We’ll also have a live music JaMSession that night by Eric Wiley Project from 9pm to 11pm. Maybe he’ll sing Happy Birthday? Or maybe you will? Book your birthday spot now!


Time Posted: Apr 19, 2022 at 5:00 AM Permalink to Springtime Sippin’ And Singing at the Studio Permalink
JaM Cellars
April 12, 2022 | JaM Cellars

Mom's, Get What You REALLY Want!

Who cares if it’s a Hallmark Holiday…it’s YOUR day Moms and you should get what you really want: pampering, me-time and…wine! Not a Mom? This list will help you be the best partner, child or bestie EVER…read on! 

Mother’s Day Gift Ideas for the Mom-to-Be

In addition to counting the days until their little one arrives, some new moms also look forward to another exciting event: getting to sip on their favorite wine again!

Nine months might feel like nine years to an expectant mom who’s used to a different type of bottle. Make this Mother’s Day fun by giving her something that won't just be for baby. Here are some of our favorite gift ideas for the Butter-lovin mom-to-be:

"I've Waited 9 Months For This!" JUMBO wine glasses for future wine nights.

“I Miss Wine” t-shirt for a little comic relief.

●  “My Mom Needs Wine” Baby Onesie for the brewing bundle.

Mother’s Day Ideas for the Seasoned Mom

If you’ve been “Mom-ing” for a while, chances are… you deserve a break…and a glass or two of Butter Chardonnay. It’s not your first Mom’s Day rodeo, and what you really want is...

Butter n’ Breakfast in Bed

You plan to start the day as you mean to go on (it’s Mom’s Day, not Everyone Else Day!) Breakfast in bed is a good start–and even Butter if there’s a sparkling glass of #ButterBubbles next to the pile of waffles (Mom’s Day is also a No-Calorie Day in our book!) Suggest your perfect-start-to-the-day menu to the people you usually take care of!

Overnight Oats with 9 Flavor Options: Serve Butter Bubbles with the Almond Joy overnight oats recipe. You can thank us later...@JaMCellars

Fun Breakfast Charcuterie Board: This delightful (also: easy) Mother’s Day brunch idea is great for little hands to help with. Make sure they personalize it with your favorite fruits, snacks and beverages.

Stewed Peppers and Tomatoes With Eggs: You might not be in the Mediterranean, but you can feel like it with this bright, tangy dish. Be sure to tell your loved ones that it’s Mom’s Day which also means they do the washing up, while you sip on some Toast Sparkling LINK

Quiche Lorraine with Hash Brown Crust: You won’t believe how good this one tastes…when someone else makes it for you! Unforgettably creamy and rich and that crust! You know you’ll want to sip Butter Chardonnay with this one!

Been an extra-great Mom this year? Of course you have—why not stay in bed ALL day in those silky Butter yellow PJs after your yummy breakfast in bed?

JaMClub Membership 

Mom, you’ve put the time in and totally deserve more than just a single day of treats. Give the hint that you’d LOVE a JaMClub membership!

Automatic shipments of your fav delicious Butter Chardonnay, JaM Cabernet, Butter Cab, Toast Sparkling, Butter Bubbles or Sugar Sweet White. JaM wines will magically appear on your doorstep every month or quarter. Plus you’ll get complimentary tastings, invites to JaMBashes and discounts on shipping. It’s the Mother’s Day gift that keeps on giving! Happy Mother’s YEAR! 

Quality Time with the Fam

Work, friends, chores, errands…none of these excuses fly on Mom’s Day, so take full advantage of bringing your family together on your day. But keep the effort low-key by assigning everyone a dish to bring, or get delivery from your fav restaurant. And don’t forget the Butter: Instacart, Amazon Fresh and Drizly can deliver cold Butter in 60 minutes or less. Done and done!

Mother’s Day Gift Ideas for Out-of-Town Moms

Distance doesn’t get in the way of being a Mom, so neither should it get in the way of celebrating Mom’s Day. So if you’re out of town, out of state, out of the country or on your own for any reason…these ideas will ensure you celebrate YOU, in style! 

Plan a Pamper Day

Clear your calendar. Mom’s Day is all about YOU all. day. long. Sleep in, run a Butter bath, go for a walk, wear your favorite outfit, watch your favorite movie and pour your favorite wine…Butter! Tell your out-of-town crew your plans and they can sip on the day, from wherever they may be. We’re talkin’:

Bath bomb sets delivery from Lush

● Zoom happy hours

Virtually watching movies together (while you text, let's be honest)

BEST YET: To pair with any and all of the above, Butter delivered to your door within 60 minutes!

Order Your Favorite Dinner

In case you haven’t heard: staying in is the new going out. Order your fav from Doordash or UberEats and your favorite JaM Cellars wine from our Drizzly, Instacart or AmazonFresh–and if you time it right, they’ll arrive at the same time. Dinner you don’t have to cook AND a bottle of luscious JaM Cab? You’re one lucky mama. 

Get Virtual

Thanks to technology, you can spend some quality time sipping together with remote family members without leaving your home! With things like virtual cooking classes (did someone say tiramisu??), jewelry tutorials, and flower arrangement lessons. For some more ideas, check out this list of virtual experiences for Mother’s Day, and don’t forget to include an order of Butter, JaM and Toast Sparkling directly to your door! Easy peasy!  

Sip n' Click Play on the JaMlist we made, just for you. 

From our JaMily to yours, Happy Mother’s Day!




Time Posted: Apr 12, 2022 at 11:27 AM Permalink to Mom's, Get What You REALLY Want! Permalink
JaM Cellars
April 5, 2022 | JaM Cellars

Easy Spring Dinners—Just add Butter!

YAY! It’s finally SPRING, and we're so excited to find new ways to fill our plates with the season's finest. To make your life a little Butter, we thought we’d share a week’s worth of dinner ideas to take the guesswork out of cooking dinner–giving you even more time to wine! ;)

Here are 7 easy spring recipes that you can make in under an hour, so you can sip back and relax in the fresh spring air with your chilled bottle of Butter:

Monday: Pea-Pesto Handkerchiefs

Pair with Butter Chardonnay

A delicious, easy dinner that also cleverly aligns with Meatless Monday, this fresh spring dish will have you looking at peas in a whole new way. It's also a brilliant idea to use lasagna noodles for something other than lasagna. Pro-tip: Be sure to use curly noodles so the edges catch all of the yummy pea pesto!

Tuesday: Crispy Springtime Rockfish Tacos

Pair with ButterCans

These tacos are simply amazing. They are not only colorful and delicious, but they also come together in just a few minutes. Celebrate the beginning of spring with a taco in one hand and a ButterCan in the other. Talk about a match made in heaven…

Wednesday: Apricot Salad with Arugula & Feta

Pair with Butter Cab

One of the easiest salads to customize for picky eaters, this Apricot Salad with Arugula and Feta is packed with flavor thanks to the bright fruit, healthy nuts, and salty cheese, perf with a glass of cabernet. Smooth, rich Butter Cab will pair perfectly with the bites of feta and springy apricots, so make sure to stock up before dinner!

Thursday: Mediterranean Chicken Patties

Pair with Sugar Sweet White

These juicy Mediterranean chicken patties have everything you want in one bite: protein, veggies, herbs…and they're easy to make. These chicken patties are hands down one of our favorite spring recipes. Enjoy with a glass (or two!) of Sugar Sweet White to really bring out the springtime flavors of these juicy chicken patties. And save a sip of Sugar Sweet White for afters!

Friday: Fresh Spring Rolls with Peanut Sauce

Pair with Butter Chardonnay

Spring rolls might seem intimidating, but we promise they’re not as scary as they seem! You’ve got this. If you’ve ever made a burrito before, you can definitely make spring rolls. Make sure to have a glass of Butter nearby to take a celebratory sip when you finish making your Springtime spring rolls!

Saturday: Take a Break ;)

Pair with Wine Delivery

It’s Saturday, you’ve put your time in, now it’s time to sip back and relax. Celebrate the beginning of spring by ordering your favorite takeout this Saturday night. Maybe those egg rolls you’ve been dreaming about? Or the BUTTER noodles from that Italian restaurant you love so much? (Mmmmmm, butter…)

While you’re at it, don’t forget the wine! Delivered to your door in 60 minutes or less, our delivery partners will be sure to put a little spring in your step this season.

Sunday: Breakfast for Dinner

Pair with Toast-mosas

What’s better than a wine glass brimming with orange juice and its BFF Toast Sparkling?? A steaming pile of waffles, maybe? Or a breakfast charcuterie board? We’ll let you be the judge of that one. All we know is Breakfast-for-dinner is one of the best ways to kick off your week, especially as the evenings get lighter!

Here is a list of brunch + wine pairings to give you a lil’ inspiration. And hey, why not try them all? Tag us on the ‘Gram when you do @JaMCellars.


Time Posted: Apr 5, 2022 at 12:56 PM Permalink to Easy Spring Dinners—Just add Butter! Permalink

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