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JaM Cellars
May 20, 2020 | JaM Cellars

Memorial Moments Worth Remembering...Cheers To That!

Memorial Weekend marks the true start to Summer, and we are ready. Break out some ice-cold Butter Chardonnay and raise a glass to freedom, friendship, and fun! Sip on these suggestions for a new-norm Memorial weekend:

Start Out Outside

With a 3-day weekend ahead of you, take Saturday on a long hike to soak in all that summer sunshine (SPF 50 please!). Head off the beaten path and be socially distant with a trail map like AllTrails. Add a few ButterCans in your pack to enjoy the accomplishment, and the view, at the peak.

Toast the Weekend

Memorial Day vibes peak Sunday at 5pm PDT as we tune in to the virtual Memorial Day Concert at Home on PBS! We’re feeling patriotic already! Find your comfy spot, relish the time to relax and sip Toast Sparkling while you watch.

Sip Poolside

If you haven’t ordered your adult kiddie pool yet, what are you waiting for? Grab a straw, a cute floatie and your Butter bikini…it’s time to soak up some Vitamin D and totally chill. Don’t have a pool boy to bring your Butter? No stress! Drizly is at your service with delivery in less than 60 minutes.

Fire Up The BBQ

The signature scent of Memorial Day is definitely BBQ and JaM Cab. So, crack open that red and enjoy cooking in the great outdoors…did someone say ribs? For that perfect snack while you sip, try this Patriotic Snack Mix or refreshing wine popsicles to keep you so cool.

Now that you’re feeling tan, fit, and well-fed, you’ll need to replenish your supplies with plenty more Butter Chardonnay where that came from! Call on the wine fairies to deliver straight to your door with Drizly, InstaCart, or the JaMStore.

Three cheers for kicking off red, white and rosé season!

Time Posted: May 20, 2020 at 1:47 AM
JaM Cellars
May 12, 2020 | JaM Cellars

Acts of Wine-ness #RandomActsofButter

Random Acts of Butter

Like a good neighbor, JaM is to share!

Level-up your neighbor skills by keeping spirits high in your 'hood, and wine glasses full with random gift baskets of wine-ness. Here are our tips for how-to!

Step 1: Start with Butter 

Whether it’s a bottle of your favorite creami-licious Butter Chardonnay, or a few grab-n-go ButterCansmake everyone’s favorite Butter the centerpiece of your basket.

Step 2: Add The Fixin’s

Get creative with your goodies! A few ideas include…

→ A GoVino wine cup or yellow straws so you can sip during those socially-distant neighborhood walks (gotta get those steps in!)
Cheese and crackers (because what is a happy hour without snacks on snacks!)
→ A puzzle, deck of cards, or your fav book that could use a new home (for entertainment beyond screen time)

Step 3: Butter has landed!

The tough part is choosing who to Butter up with wine-ness. The Mom next door, homeschooling her 3 kids? The grocery clerk across the way who’s up at 6am daily to make sure your fridge gets filled? The delivery guy down the street after a long day on the road? Plus any and all of our front-line healthcare workers in pharmacies, clinics and medical facilities…OK, we’re gonna need more baskets and Butter.

Ready? Set it on their doorstep, ring the bell, step back and smile when they come to the door—they’ve been Butter’d! It’s like a Ding-Dong-Ditch, but socially acceptable AND socially distant! For more warm and fuzzies, add this fun note and tag #RandomActsofButter with pictures of your Butter baskets…

"Hey Neighbor, 

We’re Butter together (although 6 feet apart!)

Here’s a treat to keep things upbeat and show some heart.

You’re doing great and deserve some wine-ness,

Sip, smile, and share this moment of kindness."


Now go out and spread Kindness like #Butter!


Your Neighbor


Time Posted: May 12, 2020 at 12:01 AM
JaM Cellars
May 6, 2020 | JaM Cellars

How To: Netflix Watch 'n' Sip Party

4 Steps To Netflix & Chill(ed Wine)

Watching Netflix with popcorn? That’s nice enough. Watching Netflix with the squad (socially distant, obvs) and pouring Butter with your popcorn (#ButterChardonnay that is!)… NOW we’re talking!

Thanks to the Netflix Party app, we’re not missing out on movie night with our besties, even now. Here’s our HOW-TO for enjoying our most chill(ed wine) night in together:

1.   Pour yourself a glass of #ButterChardonnay then get Netflix Party installed on your browser. Don’t worry, it’s easy and we’ve got all the details for you here!

2.  Pick a flick! Our faves?

• Butter Chardonnay & Groundhog Day to match our current #WFH vibes.

• California Candy Dry Rosé & Wine Country the perfect pairing for plenty of laughs and a little California wanderlust.

JaM Cab & Silver Linings Playbook to cozy in for a touch of drama.

• Toast & Mary Poppins Returns to bring a sparkle to our smile!

Want to go full Netflix-series-binge? Here’s the inside scoop on the JaM team’s top shows...

» The Office & California Candy Dry Rosé - “Hilarious.” “My absolute go-to.” “Makes me laugh out loud, and I catch something new every time I watch it.” “If you’re looking for something to watch while multi-tasking (which I’m ALWAYS doing), this is your show.”

» Ozark & JaM Cab- “Riveting and Suspenseful.” “Quality actors with delicious drama.”

» Stranger Things & Toast Sparkling- “Very different and creative, outside the box.” “Bring on that 80’s nostalgia of the good ol’ days… plus aliens.”

» Schitt’s Creek & Butter Chardonnay- “Beyond entertaining and funny.” “It just keeps getting better! I catch myself doing the T-rex wrist thing Alexis does, all the time.” “My go-to, easily enjoyable!”

» Queer Eye Reboot & California Candy Dry Rosé – "Will have you laughing one second and tearing up the next. So full of feels."

» Formula 1 & JaM Cab – “I knew NOTHING about Formula one racing before I watched this docu-series. I was INSTANTLY sucked in by the unexpected amount of drama.” 

3.    Get on the group chat and set a time and date for your wine-sipping, show-viewing extravaganza! If you have a particularly “hard-to-nail-down-options” kinda group, get everyone on Facebook Messenger and take a poll. While you’re there, quiz the crew to figure out which JaM Cellars wine they are! A super fun way to choose which bottles to pop with your popcorn….

4.    Pants are optional but #Butter with your popcorn is non-negotiable. Make sure you’ve got plenty of Butter Chardonnay, California Candy Dry Rosé, Toast Sparkling & JaM Cabernet. Check out our WineFinder to locate your closest wine aisle. OR don’t even worry about leaving the house-- have your wine delivered to your door through DrizlyInstacart, or by ordering online at the JaMStore (shipping is complimentary through May! Yasss!).

Streaming and sipping? Tag us in your Netflix Party Selfie with @JaMCellars so we can give you a virtual cheers!

Time Posted: May 6, 2020 at 12:59 AM
JaM Cellars
April 30, 2020 | JaM Cellars

ButterVan Deliveries to a Front Porch Near You

Just cuz "staying home" is the new "going out" doesn’t mean we can’t enjoy more delicious fun. In fact, sounds like it's time to dial up the #ButterVan for delivery of your favorite JaM Cellars wines! Our JaMbassadors are ready to roll anywhere in Napa County with social-distance friendly, contact-less, next-day delivery; directly from JaM Cellars Wine & Music Studio to your front porch.

Order at least 6 bottles of Butter, JaM Cab, Candy, or Toast to get FREE ButterVan wine delivery at the time of your choosing. TIP: Schedule your wines to arrive by 4pm and join our JaMHappyHour to tell other JaMFans about your mouthwatering drop-off.

With these 4 EASY STEPS you’ll be sipping pretty at home, in no time.

• Step 1: Quick, dial the Butter Hot-WINE (707) 265-7577, email us at or ping us on LiveChat at

• Step 2: Invite your squad to Zoom in with you for JaMHappyHour (#WineWednesdays thru the wknd @ 4 pm PDT) to celebrate your new stash of wines.

• Step 3: Stay in your slippers and pick up the wines from your front porch, next day!

• Step 4: Chill, sip, and enjoy the fruits of your labor…that Butter wasn’t going to order itself!

Not in Napa or just want to gift your Midwest/East Coast BFFs some wine? Drizly has wine fairies across the country ready to bring you Butter within 60 minutes. Check ‘em out here!

Tag us in your #ButterVan photos @JaMCellars so we can share in the joy of your wine delivery! Cheers from JaM!

Time Posted: Apr 30, 2020 at 5:38 PM
JaM Cellars
April 22, 2020 | JaM Cellars

Spring Refresh, JaM Style

Thanks to a few glasses of wine and a great attitude, we’re all-in on Spring cleaning EVERYTHING this season. Let us help you tackle your “spring refresh” with tips to leave you feeling revitalized and ready to take on the season. A cleanse hasn’t felt this chic since GOOP!

• Refresh your mind and body! We’re pretty sure a mud mask and wine are meant for each other. Start a skincare routine that you’ll ACTUALLY do with these super-simple steps. Then…detox to retox, baby! Book that self-care time with an at-home workout class. Sip, Squat, Repeat--sounds like a workout to us.  

• Revitalize Relationships! Socially distant doesn’t have to mean disconnected. Start by whipping out your calendar a month in advance and plan that Zoom happy hour, or wine o’clock phone sesh with your BFFs.

Don’t forget the family…pick an hour this week to ring Mom, Grandma, Sister, cousin or anyone else you’ve been meaning to call back. Extra points: make it a wine date and schedule ahead so you can both plan to chat and sip.

Surprise Virtual Birthdays are the new way to show some love. Invite the gang on Zoom, Skype or WhatsApp, set your background or decorate, and send Doordash to deliver cupcakes and wine. Birthday wine delivered to the doorstep? Yes, please! With Drizly’s 60-minute wine delivery ensure your glasses are full and ready for a cheers.

• Purify your Digital World! Ok selfie-queen, time to do a deep dive into your iPhone photos to free up some storage. Delete duplicates and consider this your friendly PSA to back up to your hard-drive. Pat yourself on the back and pour yourself another glass: you are adulting so great right now!

• Outbox Your Inbox! use a free service like Unroll Me or just manually dive into unsubscribing from any emails you’re not reading (except for us of course! you don’t want to miss out on SCOOP updates from John and Michele and special perks for being a JaMFan).

Are you ACTUALLY using all those monthly subscription services? Time to take a roll-call of everything you really use and unsubscribe from any recurring things that you’re not. Here are 9 Things You’re Probably Wasting Money On…time to spring clean those accounts!! Bonus: you just saved some $$$ to spend on wine. Ship it to your door from the JaMStore! 

Don’t you feel fresher already? Bring on the sunshine and Butter time, we’re ready for Spring!

Time Posted: Apr 22, 2020 at 12:06 AM
JaM Cellars
April 22, 2020 | JaM Cellars

Host Your Own Virtual Wine Partaaay. Or Join In On Ours!

Virtual Happy Hour

We may be staying home, but you Butter believe we’re not missing out on Happy Hour! Here are our tips on how to set up your own virtual wine party and stay together while social-distancing responsibly.

It’s A Date! Set your time and place to drink some wine…

• Pick the video conferencing software of your choice and pre-download it so you’re ready to go LIVE! Our personal fav is Zoom (here are some fab Zoom instructions!) You can also use; Skype, WhatsApp, GoogleHangouts.
• Invite your squad. This can be as simple as a text/FB message, or tap into your creative spirit and design a virtual invite with one of these adorable templates from Paperless Post.
• Bonus! Go lifesize and screencast your squad Brady-bunch style if you have a Smart TV! Here’s how.

Ain’t No Party Like A Theme Party

We’ll take any excuse to dress up for a party, especially if we’re homebound. So, set a theme for your happy hour and get festive! How about…?

• Go “Breakfast At Tiffany’s” style and bring out your Holly Golightly (PJ’s and sleep mask attire encouraged)
• Make it Wine Wednesday And Wear Pink, Mean Girls-style. Except, you can definitely sip with us.
• Red, White & Rosé. Whether you’re drinking JaM Cab, Butter Chardonnay or California Candy Dry Rosé, match outfits and virtual backgrounds to the wine you’re sipping!
• Keep the good times rolling with this fantastic list of remote-friendly games to play and stay social-distance-safe.


Want in on the virtual happy hour craze but prefer not to host one yourself? You and your friends are invited to join us online for JaMHappyHour, daily at 4pm. You know we’ll start with a toast with Toast! Join Jayme and the JaMbassadors for sips, smiles and pop-up acoustic JaMSessions live from our favorite local bands. Grab the Zoom link here and come with your friends, everyone is welcome.

Ready, Set, Butter!

All you really need are friends and wine in your glass. Find your favorite JaM Cellars wines here in your closest wine aisle or at Freeze frame a group selfie and share with before you sign off. We’ll look back on these days and remember how creative we got!




Time Posted: Apr 22, 2020 at 12:05 AM
JaM Cellars
April 22, 2020 | JaM Cellars

Mom Makes Life Butter

Mom just makes life Butter. She’s always only a dial and a glass away to make your day feel like sunshine. Now that we’re older, or Moms ourselves, we finally know what Mom really wants…wine and Me-time!

“I love you” never gets old when it’s from the heart, but understanding these 5 different love languages will make Mom feel like the Queen she is this Mother’s Day (PSA: Moms Day is Sunday, May 10th!)

1. Physical Touch

If you can’t be with Mom for that hug you both need, send her something soft and cuddly to wrap herself in like this big, cozy, Butter yellow blanket. Even better, Drizly can deliver her some Butter Chardonnay to enjoy while wrapped up in your virtual hug!  

2. Words Of Affirmation

Send Mom a random text to let her know how great she is, or maybe a framed photo memory, or an emoji sentence that’s just for her. Be a traditionalist and go old-school with a Mother’s Day pop-up card and a hand-written note included with her ButterCans!

3. Acts Of Service

Let Mom relax and take care of her to-do’s for her while she gets to do something she really loves—a bath, a long walk, the new season of Outlander? Introduce her to Instacart wine delivery so she never needs to run to the grocery store again. Bonus they’ll deliver Butter Chardonnay alongside all your daily groceries.

4. Receiving Gifts

Whatever it is make it personal-- YOU of all people may know what she wants. Fill a customized gift box with a few of her favorite things and add in a bottle of Toast Sparkling wine to celebrate HER!

5. Quality Time

Pushing pause and making time for people is the ultimate show of love. Plan a virtual Mom/Daughter date, just the two of you, spending time catching up over a few glasses of Butter. Dive deep and get to know Mom in her many roles as the superstar she is by asking a few fun getting-to-know-you questions! Need some inspo? Watch what our fav Butter Babes & their Moms had to say. 

A reminder that our daily 4pm JaMHappyHour is here for you, and we’ll be having a special Mom’s day Zoom with our special musical guest. Bring all the Moms you know!

Cheers to all the Moms who filled us with love, fun, and great taste in wine. Happy Mother’s Day from our JaMily to yours!

Time Posted: Apr 22, 2020 at 12:02 AM
JaM Cellars
April 22, 2020 | JaM Cellars

Virtual #JaMHappyHour

You Butter believe we never miss an opportunity to JaM with you! Join in on the virtual fun with great wine and awesome local artists during our LIVE #JaMHappyHour @ 4pm every day, #WineWednesday through the weekend! Here’s the drill. We bring the entertainment; you bring your favorite glass of JaM Cellars wine as we invite local artists for up-close-and-personal JaMSessions.

Here's how to join in on the fun:
1. Grab a glass of whatever you've got! 🥂 Need a refill on the Butter, JaM, Candy, or Toast? Check out our WineFinder, or get a bottle or two delivered to your door within 60 minutes, from Drizly.

2. Join us on Zoom starting at 4 pm Pacific at
(or room # 908-824-257 for you pro-zoomers). It’s quick easy and FREE.

3. Sip, smile, and share in the fun! đź’› Invite your friends to join and enjoy the good company along with great wine and awesome music!

As always—no cover charge here! Instead, enjoy additional specials on JaM Cellars wines to sip on, all evening long. As always, keep up to date on our JaMSessions and JaMHappyHours by checking out our Facebook Events Calendar on the ‘reg. Rock out with you soon, JaMFans!

Time Posted: Apr 22, 2020 at 12:01 AM
JaM Cellars
March 18, 2020 | JaM Cellars

Spring JaMSessions

Chill down the wine and turn up the volume! We are rocking these first weeks of Spring in Napa Valley with some of the best local and touring artists…

You will find us drinking in the rhythms of regulars like John Vicino, Kristen Vandyke, and Journey Day followed by a road trip down groovy lane with The Highway Poets and Wiley’s Coyotes. Chris Pierce is back in action the weekend of March 27th! Get the full Spring line-up on our Facebook events page to see who’ll be hanging at the JaM Cellars Wine and Music Studio.

Gather your friends, settle in at our wine bar, or jump into a booth and chill out as things start to warm up outside. JaM Cellars will be THE place to put a spring in your 2-step! Thursday shows begin at 8pm, Saturday & Sunday at 9pm. No Cover!

Time Posted: Mar 18, 2020 at 12:00 AM
JaM Cellars
March 7, 2020 | JaM Cellars

Spring Forward! Wine Survival Guide to Daylight Savings

Our Groundhog buddy, Phil, called—we’re in for an early Spring! But first, we've got to make it through Daylight Savings on March 8th.

Don’t worry, with this helpful Wine Survival Guide and a few bottles of Butter Chardonnay, you’ll soon be drinking in the daylight with plenty of sunshine…

Sleep Well, Sleepy Head. Did someone say cat naps?! We’re losing an hour, so treat yourself to some early nights and afternoon power naps. Our napping recipe? Get yourself an excellent eye mask, run a bubble bath, and sip a glass of Butter before you hit the sack. You’ll breeze through that time change. 
Clear Your Clutter.  Spring is the time to reset your physical & emotional environment and do more of what matters. Use your extra hour of daylight to de-clutter now, and you’ll be ready for summer in no time. Need some inspiration? Check out these top tips. We’re ready to pack away winter clothes, dust off the patio furniture, and get set for #SundayFunday with our BFFs—likely with some Butter Chardonnay, JaM Cabernet, and Toast Sparkling…brunch anyone?
Soak Up Some Sunshine. There is plenty of it now and studies show that good times in sunshine is just what the Dr. prescribes! Walk to brunch, grab a blanket and a bottle of #ButterChardonnay at the park, or pop some bubbly on a patio with the girls & Toast Sparkling. Get in at least 30 mins a day + more on the weekend!
Happy Feet. Getting plenty of exercise can help keep your circadian rhythms in step. Tune in to the Summer Festival JaMs Station on iHeartRadio & JaM out to all your favorite tunes that are sure to put you in the mood for warmer weather to come (BottleRock is so close, we can almost hear it from here!)
Happy Hour is Back! Text your squad…#WineOClock is no longer in the dark! With those extra hours of daylight it’ll feel like even more time to catch up with your girlfriends. Set a weekly reminder and take turns hosting… don’t forget to bring the Butter!


Are you surviving or thriving through this Spring Forward? Whatever you do, don’t run out of wine. Find us in the wine aisle, or just ask Alexa to “Open JaM Cellars”—she’ll text your local store right to your phone.

Time Posted: Mar 7, 2020 at 12:00 AM

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